[how Mass Collaboration Changes Everything]Audiobook CD - 2007
"In just the last few years, in one of the most profound changes of our time, traditional collaboration--in a meeting room, a conference call, even a convention center--has been superseded by collaborations on an astronomical scale. Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics shows this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success."--cover note.
Publisher: [Old Saybrook, CT] : Tantor, p2007
Characteristics: 11 sound discs (13.5 hr.) : digital ; 4 3/4 in